Event production · Brand activation · Digital marketing
Events People Show Up For. Marketing That Gets Them There.
HiBall built some of the D.C. area’s biggest live events — Big Night New Year’s Eve, ShamrockFest, US Asian Fest — and filled them. Now we put that team to work for you: producing your event, and running the marketing that fills it or grows your business online.
What we do
Live events, and the marketing that fills them.
Events & Festivals
We’ve built festivals and galas from a blank date on the calendar: venue, permits, stages, talent, vendors, ticketing and crowds of up to 40,000. We’ll build yours.
See our work →Brand Activations
On-site experiences that put your brand in people’s hands at the events your customers already go to, from a team whose events have hosted Monster Energy, Subaru and Tesla.
Brand activations →Digital Marketing
AI-powered Google and Meta campaigns, landing pages, SEO, email and SMS, run by a team that has spent decades selling tickets and filling rooms.
Marketing services →Our work
Proof, not promises.
We built every one of these from a blank date on the calendar: venue, permits, stages, talent, ticketing and the crowd. Same team, same playbook, for your event and your marketing.
Big Night® New Year’s Eve
New Year’s Eve, since 2001One of the nation’s largest all-inclusive New Year’s Eve celebrations — Big Night DC, co-produced with Party DC Events at the Gaylord National in National Harbor, Maryland.
US Asian Fest
2024–2025An Asian cultural festival in Loudoun County, Virginia, in 2024 and 2025 — four stages of dance, music and martial arts, food vendors, and more than 5,000 guests in its first year.
ShamrockFest
2002–2022Washington, D.C.’s one-day St. Patrick’s Day music festival on the RFK Stadium Festival Grounds — about 40,000 fans and headliners like the Dropkick Murphys.
National Ice Cream Fest
June 17, 2023A one-day ice cream festival at National Harbor, Maryland — a dozen ice cream makers, live music and DJs, kids’ games, and a vote for the Nation’s Favorite Ice Cream.
Why HiBall
We did it with our own events first.
- Built from scratch. Festivals and galas we created ourselves, with crowds of up to 40,000.
- Online and on-site. One team runs the event and the Google, Meta and email campaigns that sell it.
- Event-grade creative. Content that holds its own at festivals and galas is the bar we bring to your ads.
Planning a corporate event?
The team behind our festivals can run yours.
Event production, meeting planning, and venue site selection — including contract negotiation — for companies and associations.
Corporate eventsGood to know
Frequently asked questions about HiBall Events
What does HiBall Events do?
HiBall Events is an event production and marketing company founded in 2000. We created and produced Big Night New Year’s Eve, ShamrockFest, US Asian Fest and the National Ice Cream Fest, and we put that experience to work for clients: producing festivals, galas, brand activations and corporate events, and running digital marketing — Google and Meta ads, landing pages, SEO, email and SMS.
Who founded HiBall Events?
Rich Shea and Michael Harrigan founded HiBall Events in 2000. Rich Shea has owned and run the company since 2010.
How is HiBall different from a typical marketing agency?
We’ve done it with our own events first. HiBall built festivals and galas from scratch and filled them, with crowds of up to 40,000, so we bring both the production know-how and the ticket-selling marketing instincts to every client.
Can HiBall produce an event for us?
Yes. The team that built Big Night, ShamrockFest and US Asian Fest produces festivals, public events, galas, brand activations and corporate events for clients, from venue and permits to talent, ticketing and marketing.
Do you still produce corporate events?
Yes. Our corporate events team handles event production, meeting planning, and venue site selection — including contract negotiation — for companies and associations.
Where is HiBall Events based?
HiBall Events is based in the Washington, D.C. area and is operated by Bang Events, LLC.
Have an event to build or an audience to reach?
Tell us what you’re working on. We’ll show you how we’d make it happen.
Talk to our team